Carolina Basketball Museum

The Carolina Basketball Museum opened in January 2008 on the campus of the University of North Carolina at Chapel Hill, providing a place for students, alumni, school groups, and fans of all ages to celebrate the history and accomplishments of one of the country’s premier college basketball programs. The state-of-the-art Carolina Basketball Museum features a range of multimedia exhibits and physical artifacts. The highlight of the visitor experience is the signature film “Game Day,” an immersive six-minute program that gives viewers a firsthand glimpse into the Tar Heel players’ experiences as they encounter the anticipation, emotion, excitement, and drama of a home basketball game.

Exhibit Design by Gallagher & Associates

Project Highlights

9 Films
4 Interactives
2 Audioscapes